In our previous post, “How to Set up a Corporate Innovation Lab”, we showed the settings that serve as a starting point to create a lab. Now, you will learn how to assemble a great team!
How the Innovation Lab Team Should Be?
The Innovation Lab team should be multidisciplinary;
it would be ideal to have designers, researchers and business experts, among others. This team must perform a careful curation, so that the complementary talents can create synergy at work.
A team is made up of people
The team will be responsible for the research, and for analyzing qualitative and quantitative data, as well as maintaining records of the information. Meanwhile, the lab manager must act as a bridge between the lab and the other areas of the company – including customers and partners – while acting as an intermediate to collect the information required for each project. Learn more.
The leader is also responsible for communicating the results internally, as well as promoting a culture of innovation. Consequently, this is the person who will seek to maintain a holistic view of the problems and possible solutions.
So, he/she will be able to involve key stakeholders that can contribute to the project in the best possible way.
Who Should Select the Projects That Will be Conducted in the Lab?
The projects will be chosen in accordance with the company’s strategic interests.
Managers can suggest projects based on their department’s needs, and ideas can also come from the research carried out in the lab. At any rate, it’s important for the decision-making process to be collaborative and it should involve all the stakeholders necessary for the success of a project: managers, other employees, lab members, company partners and, especially, end users.
This constant interaction is not only necessary to decide which project to undertake, but also throughout each step of the process.
And How Can the Effectiveness of the Projects Can be Measured?
A deep immersion in the business will make it easier to create metrics. It’s necessary to define, on a case-by- case basis, the metrics that should be verified, and the way in which they are to be monitored and analyzed.
This information will be shared with other departments and, with the participation of key stakeholders in the process, measuring the range of innovative efforts will gradually become more assertive.
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